/ 01
Discovery research
Understanding who uses the product and what they are trying to finish.
SERVICE_04// services
UI/UX Design
Interfaces built around the decision.
Research, user flows, design systems and prototypes — interfaces designed around the decision the user came to make, in Arabic and English, and handed to engineering as something buildable.
// what we build
What we build.
/ 02
User flows and IA
The path through the product mapped before any screen is drawn.
/ 03
Interface design
Screens designed for both language directions from the start.
/ 04
Design systems
Tokens, components and rules so the product stays coherent as it grows.
/ 05
Interactive prototypes
Clickable flows to test decisions before they are built.
/ 06
Design-to-code handover
Specs, states and edge cases documented for engineering.
// our approach
Our approach.
/ 01
Clarity over decoration
Every element earns its place or it is removed.
/ 02
Design both directions
Arabic layouts are designed, not mirrored as an afterthought.
/ 03
Prototype before commit
Disagreements are settled on a prototype, not in production code.
/ 04
Designed to be built
Designers and engineers work in the same cycle, not in sequence.
// technologies
Technologies we work with.
- Figma
- Design tokens
- Storybook
- Tailwind CSS
- Prototyping
- WCAG
// next step
Tell us what you're building.
Send us the problem in your own words. We'll tell you honestly whether it's something we should build for you.